Supporting marketing agencies

Outsourcing digital projects to expand your skill-base for increased profitability

For over 20 years I have both owned and managed marketing agencies, so I fully understand the challenges of recruiting the right team members and crucially, managing digital projects to a profitable outcome. Ensuring we keep the tenuous balance between client expectations and available budget - and the often inevitable project and budget creep where large and exciting projects can become unmanageable nightmares!

My digital agency journey

Over the years, it became clear to me that it is not possible for agencies to be all things to all people as is often expected by our clients.

The biggest challenge was to find the right resource from existing team members and still deliver a profitable project for the agency. Trying to match the skills of existing teams to client needs was always a delicate balancing act.

Following a series of quite challenging projects I took the unusual step of outsourcing and offshoring my digital development, enabling me to match requirements to the skills required. The difference was transformational! I am now able to match a team of trusted developers to any project ensuring that the right people are in place and usually for a fixed fee.

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I am a highly experienced Digital Project Director and offshore resourcing specialist with full access to trusted developers specialising in but not limited to;

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  • Website frontend and backend development
  • Website hosting and server management
  • Multiple CMS systems including but not limited to Wordpress, Drupal and Expression Engine
  • Multiple e-commerce platforms and payment gateways
  • Full stack development PHP, .Net, Ruby on rails to name a few
  • Custom designed mobile apps, web based applications and business efficiency systems

I have subsequently been providing these skills to agencies who now enjoy all the benefits of this service, my local and offshore teams, my experience in project direction and winning pitches, plus crucially, a much clearer view on expected costs and projected profitability. With me you are in safe hands!

Just a few of the benefits of working with Coral

  • Upscale and downscale your team without having to employ extra staff.
  • Expand your available skill base enabling the ability to take on projects otherwise not achievable.
  • Multiple disciplines and teams available on a needs basis.
  • The ability to take on and make profit from smaller projects that would not be possible within the existing agency structure.
  • Being able to offer what clients need instead of who you have in-house.
  • Enjoy the benefits of having a highly experienced digital project director to manage outsourced resource, or work alongside your existing teams
  • Access to a seasoned professional to help win new business pitches
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imageIf you believe that brave thinking, honest conversations and bold actions are required to bring about change in your digital ecosystem,
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Testimonials

Steve has been my go-to digital projects director for years. He always delivers a ton of digital expertise...Read More

Steve has been my go-to digital projects director for years. He always delivers a ton of digital expertise and know-how that helps the agency or client to make smart, commercially accountable decisions regarding their digital investments and opportunities.

Carl West - Managing Director, The Marketing Lab

Always having the right balance of skill requirements to hand can be a challenge for some agencies...Read More

Always having the right balance of skill requirements to hand can be a challenge for some agencies but not for Shout since we teamed up with Steve. He has become a valuable asset and seamlessly integrates with our agency and our clients. His vast experience in the industry ensures he continually delivers top quality knowledge, resources and a high standard of online project management.

Simon Barry - Managing Director, Shout Design

I have known Steve for years, and to me the important element he brings to his marketing thinking is...Read More

I have known Steve for years, and to me the important element he brings to his marketing thinking is his experience gained as a business owner in a variety of businesses. So many marketing advisers have only ever been employees and therefore do not see their suggestions/approaches “in the round”.

Frank Eliel  - Entrepreneur and Charity Mentor